Logo, itineraries, brochure and independent content management
Website and visual identity for tour operator and travel in Italy
Here's what I made
The project focused on the creation of the visual identity and the development of a website for an incoming tour operator specialized in trips, tours and itineraries throughout Italy.
The goal was to build a professional and recognizable presence, able to present destinations, travel proposals and services clearly while maintaining consistency across website, logo, brochure and promotional materials.
Here's how I worked on this project
The starting point
The tour operator needed a coordinated image and a digital tool able to present destinations, itineraries and travel proposals in a professional way.
The goals
The goal was to create a recognizable identity, organize the travel offer clearly and allow the team to independently update trips, tours and promotions.
The solution
I designed the logo, developed the responsive website, organized destinations and itineraries, created a CMS and worked on brochures and coordinated graphic materials.
Design choices
I chose an elegant travel-oriented style, with destination images, easy-to-browse content and a structure designed to guide users through the available travel proposals.
The result
The project gave the tour operator a more professional identity and a digital presence able to present destinations, itineraries and travel proposals more effectively. The website and CMS simplify content management, while the logo, brochure and coordinated materials strengthen brand recognition.
