Brand identity, graphic design, social media and advertising
The collaboration with the sports center began before its opening and has continued over time, supporting the growth of the business through its website, graphic design and digital communication.
The project involved several areas: visual identity, promotional materials, social media presence, advertising campaigns and website management, with the goal of maintaining recognizable and consistent communication.
The center needed to build a recognizable presence from the beginning, coordinating image, promotion and digital tools to reach the local audience.
The goal was to create continuous and consistent communication, able to promote services, courses, initiatives and commercial campaigns across different channels.
I worked on visual identity, website, content management, graphic materials, social media communication and online advertising campaigns.
I maintained an energetic, direct and recognizable style, adapting communication to different initiatives without losing consistency across website, social media and promotional materials.
The ongoing collaboration has allowed the sports center to build a stronger and more recognizable presence over time. Website, graphic design, social media and advertising campaigns work together to promote services and initiatives while maintaining consistent communication across different channels.