Responsive website, CMS, basic SEO and digital communication
The project focused on the creation of the website and digital communication support for a 4-star hotel located in the heart of Naples.
The goal was to build an elegant, clear and functional online presence, able to enhance the structure, present the hotel services and make contact easier for guests, clients and partners.
The hotel needed a more modern and organized online presence, able to communicate prestige, location, services and quality of hospitality.
The goal was to create a responsive website, easy to browse, simple to update and suitable for supporting communication and online promotion activities.
I worked on the website, CMS, content structure, basic SEO, corporate brochure, coordinated materials and support for online advertising campaigns.
I chose an elegant and institutional style, with clear navigation, organized content and an interface designed to enhance the hotel image.
The project gave the hotel a more elegant, professional online presence consistent with the value of the structure. The website makes it possible to present rooms, services and information clearly, while the CMS, coordinated materials and marketing support provide a more organized foundation for digital communication and promotional activities.