Website design and marketing support for 4 star Hotel Naples

Hotel Naples is a prestigious 4-star hotel located in the heart of Naples, with which I have been collaborating since its opening in 2010.

Since the beginning, I have had the opportunity to actively participate in the construction of its digital and graphic identity, taking care of every detail of visual communication. In particular, I designed the graphic layout of the website and took care of its development in responsive format, using technologies such as HTML 5, CSS 3, Jquery and ASP Vbscript with MySQL database, thus ensuring optimal navigation from any device.

The site was equipped with an integrated administration panel (CMS) for simple and fast management of content, as well as being optimized for search engines (SEO), with the aim of maximizing online visibility and attracting new customers.

In addition to the digital part, I also took care of the graphic design of the company brochure, complete with a detailed map of the city of Naples, and other materials such as business cards and the application of the logo on various supports within the hotel structure.

Finally, I provided support in digital marketing, contributing to the implementation of social strategies and the management of online advertising campaigns (ads), helping the hotel to consolidate its online presence and reach an increasingly wider audience.