SEO services to improve your website's visibility and organic traffic
On-site and off-site optimization, Local SEO for SMEs and e-commerce
SEO (Search Engine Optimization) is a fundamental discipline of web marketing, an integral part of a carefully planned digital strategy upstream. The goal is to increase online visibility and organic traffic of websites, e-commerce and local businesses.
The process begins with an in-depth audit, which includes a detailed competitor analysis and complete reporting. This allows us to identify areas for improvement, optimize the site structure and make content more easily indexable by search engines like Google.
On-site SEO technical interventions include code cleanliness and speed, with particular attention to Core Web Vitals and frequent Google algorithm updates. Optimizing these aspects guarantees a better user experience (UX), improving navigation on both desktop and mobile devices.
At the same time, off-site analysis aims to increase the visibility of the site through quality link building strategies, which are essential to strengthen the site's authority and obtain a stable organic positioning in search results. The ultimate goal is to climb the SERPs (Search Engine Results Pages) and obtain a permanent increase in organic traffic.
The strategy also includes a focus on Local SEO for SMEs, optimizing online presence in geolocalized searches. I manage the Google My Business profile, reviews, contacts and key information to improve interaction with local customers.
The ultimate goal is to increase the authority of the site, acquire quality contacts, increase turnover and guarantee long-term performance.